COMMERCE CONSULTING

Overview
Combine strategy, design, and technology to make your business thrive. With our help, you can innovate, increase productivity, reduce operational costs, and improve services by making business-driven decisions.
What we do
Omnichannel strategy
Understand your customers, increase sales, build loyalty – and improve the performance of your channels. We help you to create a consistent customer experience across all channels of interaction, including in-store, online, and mobile.
Roadmapping and operating models
Create a concrete, actionable roadmap that makes your strategy come alive. With our help you can follow set priorities, see how different development projects are dependent on each other, and what resources and processes are needed.
Customer experience design
Stand out from the competition with an exceptional customer experience that boosts satisfaction and increases loyalty. We transform insights and business needs into innovative designs and concepts that help you succeed. Whether it's optimizing your existing channels to improve commercial performance or designing new concepts and services to capture market share, we're here to help.
Composable and layered architecture
Upgrade to a modern, flexible, and layered architecture that keeps your entire system running smoothly. By adopting a layered approach, you can easily and quickly update the parts of your system that interact directly with customers – without affecting your core operations. We help you to make future-proof decisions that make the technical architecture vision come alive.
Growth concepts, innovation, and business design
Expand, boost, renew, and innovate your way to growth. We look at opportunities to help your business grow, from totally new offerings or solutions to modernizing old ways of doing things and finding new markets.
Discoveries, evaluations, and pre-studies
We support you in making business-driven decisions to achieve your vision. Our proven discovery and pre-study frameworks clarify your goals, analyze your current situation, and engage stakeholders to ensure everyone understands the priorities and path forward. Together, we build a strong foundation for success and informed decision-making.
Change management
Pull all the business value out of your solutions. We assist you in getting the most out of your transformation by ensuring a supportive operating model that incorporates organizational behavior, cultural shifts, and day-to-day processes. Because business value comes from people using what you implement – not from the implementation itself.
Example cases

- Outokumpu
- Manufacturing
Outokumpu: How Vincit helped Outokumpu increase sales and ensure better digital service
Read more →
- Verkkokauppa.com
- Wholesale and retail
Verkkokauppa.com: How an inspirational online customer experience drives webstore purchases
Read more →Some of our tech partners



Explore more

- ecommerce
- Commerce & engagement
Going composable is a smart move – but not a silver bullet
Read more →We’re also excited about
B2B portals
74% of B2B buyers expect their suppliers to have an online self-service portal. In addition to meeting the stakeholders' expectations, portals allow you to become a one-stop shop and reduce workload. Learn how to move forward with a portal initiative the smart way.
Accessibility
Starting from June 28, 2025, the European Accessibility Act is enforceable across all EU member states, extending accessibility requirements to consumer products and services like ecommerce, banking, and transport services. Stay ahead of compliance — let us evaluate your service and help you build a roadmap for accessible solutions that meet the regulations and beyond.
Event: Vincit Elevate – Winning with CX
How does the world of retail and customer experience look in 2025? Join Vincit Elevate: Winning with Customer Experience on May 21st in Helsinki, and learn from the best in the business!
Vincit Talks vodcast
Tune in to our Vincit Talks video podcast series for honest and human-centered insights into the challenges and opportunities of Finland’s IT sector – in Finnish.ay.
Contact us
