COMMERCIAL DATA

Overview
Improve commercial performance with insights from sales, customer behavior, market trends, and operational efficiency. Data helps you to understand your customers and identify areas for improvement to build a competitive advantage.
What we do
Product information management (PIM)
Make your products stand out and thrive in the market by managing the product experience, not just product information. Product Experience Management (PXM) is a mindset that focuses on enhancing customer experiences and gaining a competitive edge. By managing the entire experience surrounding your products, PXM helps you sense market changes, seize opportunities, and transform your business – leading to stronger stakeholder relationships and accelerated growth.
Customer data platforms and management
Create a 360-degree single source of truth about your customers and stay relevant in today's market. With third-party data becoming scarce, using zero-party and first-party data is crucial. Customer data platforms and management provide the insights needed to create personalized experiences across channels, drive strategic planning, mitigate risks, and optimize resources.
Data integrations & API management
Boost your business processes with smart APIs. We connect many different business data sources, extract that data, and store it in a suitable destination, such as a data lake or data warehouse.
Order and pricing management
Set, manage, and optimize pricing strategies to allow your sales team to generate quotes and orders with accurate and competitive pricing. Once an order is in the system, you can manage every stage easily and quickly.
Aftersales data
Prepare the relationship for repeat purchases. Aftersales data reveals how customers use products, solutions, or services, their interactions with the company and perception of your brand, and how they respond to your marketing and sales efforts.
Example cases

- Meira Nova
- Wholesale and retail
Meira Nova: Making assortment management easier for well over 100,000 products
Read more →
- Vallox
- Manufacturing
Vallox: Implementing a business-critical product information management solution
Read more →Some of our tech partners



Explore more

- Commerce & engagement
The power of customer data – your organization’s most crucial asset
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- Commerce & engagement
- Downloadable
Guide: How data can power your omnichannel customer experience
Read more →We're also excited about
B2B portals
74% of B2B buyers expect their suppliers to have an online self-service portal. In addition to meeting the stakeholders' expectations, portals allow you to become a one-stop shop and reduce workload. Learn how to move forward with a portal initiative the smart way.
Accessibility
Starting from June 28, 2025, the European Accessibility Act is enforceable across all EU member states, extending accessibility requirements to consumer products and services like ecommerce, banking, and transport services. Stay ahead of compliance — let us evaluate your service and help you build a roadmap for accessible solutions that meet the regulations and beyond.
Event: Vincit Elevate – Winning with CX
How does the world of retail and customer experience look in 2025? Join Vincit Elevate: Winning with Customer Experience on May 21st in Helsinki, and learn from the best in the business!
Vincit Talks vodcast
Tune in to our Vincit Talks video podcast series for honest and human-centered insights into the challenges and opportunities of Finland’s IT sector – in Finnish.ay.
Contact us
